Pasta Chips Take Off: From TikTok Trend to Retail Shelves

Pasta chips might sound like the latest TikTok fad, but they're poised to make a lasting impression on snack aisles across the country. Meet Tantos, the brainchild of Chef Joe Sasto, a name that’s already turning heads both in the kitchen and beyond.

Tantos Pasta Chips Photo By: Tantos

Italians are renowned for their dedication to culinary perfection, from delicate taralli to rich aperitivo bites. Now, Tantos is set to join this prestigious lineup as the world’s “first and only puffed pasta chip.” These crispy delights come seasoned with quintessential Italian-American flavors, redefining snack time with every crunch.

Tantos offers an exciting quartet of flavors: Marinara, Cacio e Pepe, Pesto, and Classico. Each bite is a journey through classic pasta dishes, transformed into a crispy, snackable format that promises to captivate taste buds everywhere. The name “Tantos” derives from the Italian phrase “Tantos Si,” meaning “so much yes,” perfectly capturing the enthusiastic reception these chips are receiving.

Chef Joe Sasto, known for his culinary prowess and appearances on “Top Chef” and Food Network, reveals that Tantos were a happy accident. “I come from a big Italian family, and anyone who knows me knows my favorite things to eat are pasta and nachos,” Sasto shares. “When I first created Tantos, it was a bit of a happy accident. I’ve spent several years perfecting each flavorful recipe to reflect the classic pasta dishes my mother taught me to make, but in a new and modern way.”

Crafted from a simple mix of flour and water, then fried and seasoned with Italian spices, Tantos is set to transform perceptions of what pasta can be. Priced at $2.99 for a 1 oz bag and $6.99 for a 4 oz bag, these snacks are not just a TikTok trend but a true revolution in the snack world.

Available nationwide via the Tantos website, Amazon, and select grocery stores, Tantos will also make a special appearance at Pop Up Grocer in New York from July to September 2024. So, whether you’re an early adopter of viral trends or a connoisseur of classic Italian flavors, Tantos is ready to make a flavorful impression on your snacking routine.